Trucks and SUV’s have come a long way since the origin of the car. Not only in comfort, design, and safety, but most importantly fuel efficiency. It will be interesting to see how long the combustion engine will stick around in the industry. GM: Raising the Standard First and foremost I focused on GM, their
Recently, meaning in the past few years or so, a new name emerged in the truck/SUV market. VIA (pronounced veeyah) is the first automaker to produce a line of electric trucks, vans, and SUV’s. It was interesting to learn that the President of VIA Motors is none other than a former GM Executive, Alan Perriton.
We Coloradans know that the Subaru Outback was made for us. It’s almost as if the founders of Subaru came to our snow filled lands, and said ”let there be outbacks!” But to be honest, that didn’t really happen. Outbacks were advertised in the 70’s by our beloved, Crocodile Dundee, tagged as “the world’s first
Earlier today I was wondering how much profit can a SUV company make if they send their production overseas. Turns out that labor costs in China has rose significantly and California production costs are only 10% more. Is it worth it to produce overseas with shipment costs and rising labor costs? I’m starting to think not and
If you didn’t notice already, this weeks theme focused on the marketing techniques car companies use to get you to buy their product. Here’s a quick recap: Monday “Marketing the Term MPG” compared the Toyota Motor Corporation with Ford and analyzed the different approaches the two companies take toward hybrid advertising. Toyota advertises through research
In the city of New York, the streets are crowded with Ford Crown Victorias, or the yellow taxi cabs. From cop cars to taxi cabs Ford has flooded the public sector already. I thought that’s all Ford really did, but in fact their cars are more important to the country than I ever imagined. Ford
In the Summer of 2005, the wallets of SUV owners took a real hit. Gas prices increased from $2 to $3 dollars on average. Now, think about your daily commute and realize how many of these so called, gas guzzling cars still roam the streets. I favor SUV’s for the space and comfort they provide,